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Best Dog Shampoos & Conditioners in 2025
Discover the best bathing routine for your dog to support their skin & coat.
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- Top 5
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Updated on
Gill is our resident pet health and nutrition expert who recently retired from a 14-year career in veterinary teaching to pursue writing and researching.
The Importance of Bath Time
Did you know? Your dog is on average 18 times dirtier than a used kitchen surface before getting washed. This is why it’s so important to make sure you give them a regular bath. Being left with this sort of bacteria could result in serious illnesses at worst and hygiene problems at best.
Cleanliness has a huge impact on your dog’s life, so it is important to not overlook this. More importantly, what you wash them with matters just as much as how often you do it. Regular soaps or human-grade shampoos can contain chemicals and ingredients that may harm their skin and dry out their coat.
Fortunately, with the right shampoo & conditioner, you can get rid of large swabs of bacteria and dirt, while giving their skin the nutrients it needs to be in its best shape.
Signs Your Dog Needs a Wash
Failure to provide the best care for your best friend’s skin & coat could result in discomfort at best or potentially severe illness at worst. Possible signs include:
- Dry, Dull Coat
- Itching & Scratching
- Paw Biting & Licking
- Ear Infections or Waxy Ears
- Skin Inflammation
- Bad Odor
- Possible Infections
What To Look For In a Dog Shampoo
Dog Shampoos Are NOT All The Same. It is critical to ensure you choose a vetted shampoo that contains scientifically proven ingredients such as:
Aloe Vera This natural wonder ingredient can reduce inflammation, moisturise the skin and reduce irritation.
Oatmeal Helps to gently soothe and calm your pup’s skin, maintaining a natural pH balance and reduces matting and tangles.
Salmon Oil Soothes and reduces inflammation of their skin and helps renew their natural coat to a healthy, glossy finish.
Coco Glucoside Helps naturally create a good lather and foam without drying the skin or irritating your pup.
Our Checklist For a Dog Shampoo & Conditioner
These are some signs of a good quality product and may improve your chances of seeing results:
CloseOpen the ChecklistVet-Approved Ingredients
Ensure you choose a dog shampoo that includes ingredients vet approve such as Aloe Vera, Coconut and Oatmeal.
Money Back Guarantee
Brands which offer a money back guarantee are more likely to have a higher quality product.
Made in USA
With foreign regulations for dog products being so poor, it is important to ensure that you purchase products which are made locally. This is to ensure that there are no dangerous ingredients or toxic substances in the formula.
How We Evaluated the Top 5
Effectiveness
Ingredients
Value for Money
Customer Service
Top 5 Dog Shampoos & Conditioners of 2025
5-in-1 Dog Wash [ 1 ]
by Pawfy
Sponsored
This is a sponsored recommendation by our affiliated partner.
A+
OVERALL GRADE
TOTAL RANKING
Pros
Includes Aloe Vera
Includes Oatmeal
100% Natural Ingredients
Easy All In One Wash
Suitable For All Breeds/Ages
Made in USA from US & Global Ingredients
30 Day Money Back Guarantee
Cons
Only Available OnlineOnly Available Online
Sometimes Out of Stock
The Bottom Line
Of all dog shampoos and conditioners we tested on the market, Pawfy’s 5-in-1 Dog Wash is the clear winner. With a robust formula made up entirely of natural ingredients, you can be assured that your dog will not be irritated during bath time. Natural ingredients such as Aloe Vera, Oatmeal and Coconut help to clean, deodorize, condition, detangle and moisturise their skin, all in a single, effortless wash.
Unlike the majority of products on the market, some of which are made up of more than 90% non-natural chemicals, Pawfy stands out as a high quality alternative. With no chemicals of any kind, this product will leave both you and your dog revelling in its natural citrusy scent.
Pawfy has used only vet-recommended ingredients that have been proven to improve softness and shine. Not just that, it is highly effective in cleaning away harmful bacteria in a gentle way.
Suited for a broad spectrum of breeds and ages, the formula caters to puppies over 12 weeks old and any breed. It’s a conscientious product, free from dyes, MEA, DEA, sulfates, and parabens.
Pawfy is Made in the USA from US & Global Ingredients and comes with a 30 Day Money Back Guarantee as well as Free Shipping. This underscores the the brand’s dedication to customer satisfaction.
Shampoo
by We Love Doodles
B+
OVERALL GRADE

TOTAL RANKING
Pros
Manufactured in USA
Cleans + Conditions
Cons
Does Not Include Oatmeal
Scented
Does Not Deodorize
The Bottom Line
This alternative by We Love Doodles is a reasonably quality product. It is manufactured in the USA and includes Lavender and aloe vera, which is a good anti-inflammatory. However, it does not include Oatmeal, arguably one of the best ingredients to look for in a Dog Shampoo.
In addition, this product is fragranced, which may cause irritation for certain dogs. We generally recommend staying away from fragranced products due to this.
This product shampoos, conditions, detangles and moisturises, which makes it decent value for money. However, there are reviews that it does not deodorise to customer’s expectations.
White Shampoo
by Christensen
B
OVERALL GRADE

TOTAL RANKING
Pros
Made in USA
Made For Whitening
Cons
Does Not Include Oatmeal
Not All-Natural
Contains Some Chemicals
No Money Back Guarantee
Expensive
The Bottom Line
The White Shampoo By Christenen is intended as a coat-whitening shampoo. It has good reviews and comes recommended for all-white dogs. However it is not recommended as a general shampoo or for regular use.
One primary concern is that this is not an all-natural formula, which means there are chemicals included. In addition, it does not include premium natural ingredients such as Oatmeal or Aloe Vera, both of which are excellent for a dog’s skin & coat.
In regards to value for money, this bottle is pricier than others on our list and does not condition. We therefore consider it to be poorer value for money than other options. The primary purpose of this product is to whiten and therefore it may be worth it if that is your objective.
Unfortunately this product does not include a money back guarantee in case results are not satisfactory.
Chlorhexidine
by PetHonesty
C
OVERALL GRADE

TOTAL RANKING
Pros
Includes Aloe Vera
Made in USA
Cons
Contains Chemicals
No Money Back Guarantee
Scented
The Bottom Line
PetHonesty is a known brand in the pet care industry. Their shampoo product aims to help against itching, hot spots and inflammation. It includes Chlorhexidine which is a chemical disinfectant and is melon scented.
Overall, this seems to be a good quality formula but it falls short on a couple of criteria. Firstly, it is not an all-natural formula, which is something we recommend as many shampoos on the market can contain chemicals or irritants.
While chemicals may do a better job of cleaning, they can cause issues in dogs with sensitive skin. Particularly scented shampoos which are not naturally scented could be too strong and further irritate your pup.
We recommend this if your dog has an extreme skin condition and requires something stronger, but for a day to day general shampoo we would continue to recommend an all-natural alternative.
Shampoo + Conditioner
by Lillian Ruff
D+
OVERALL GRADE

TOTAL RANKING
Pros
Made in USA
Includes Oatmeal
Cons
Separate Products
Poor Value For Money
Unpleasant Scent
The Bottom Line
This shampoo and conditioner is sold as separate products, which almost doubles the cost of a good quality shampoo and conditioner combo.
The bright side (pun intended) is that this product utilises all-natural ingredients such as Lavender and Oatmeal. It does not include aloe-vera as a primary product however, which is unfortunate as it is a better anti-inflammatory than lavender.
The downside however is that the value for money is not good, as you have to pay double to receive the same effect than a combination shampoo and conditioner. In addition, some customer reviews have been critical of the scent.
Our
Recommendation
Top Dog Shampoo of 2025
Sponsored
This is a sponsored recommendation by our affiliated partner.

- Efectiveness A+
- Ingredients A+
- Value for Money A+
- Customer Service A+
Of all dog shampoos and conditioners we tested on the market, Pawfy’s 5-in-1 Dog Wash is the clear winner. With a robust formula made up entirely of natural ingredients, you can be assured that your dog will not be irritated during bath time. Natural ingredients such as Aloe Vera, Oatmeal and Coconut help to clean, deodorize, condition, detangle and moisturise their skin, all in a single, effortless wash.